Tag Archives: Shopatron

Answers to a few questions about VRM

Posted on June 13, 2008 by Joe Andrieu

Pignerol Antoine recently asked some questions about VRM and I thought I’d answer them publicly. Is VRM really different from social CRM ? Yes, although exactly how depends on how you define social CRM. Based on my understanding, I would … Continue reading →

Posted in ProjectVRM, Vendor Relationship Management | Tagged , , , , , , | 2 Comments

Shopatron redefines Vendor Relationships

Posted on January 19, 2007 by Joe Andrieu

Ed Stevens of Shopatron is re-intermediating retailers into the online sales process. Re-intermediation? It seems to go against the grain of what the Internet means to markets. Distributors. Retailers. Middlemen. All these folks were supposed to be disintermediated, returning the … Continue reading →

Posted in Vendor Relationship Management | Tagged , , , , , , | 3 Comments