By Joe on June 13, 2008
Pignerol Antoine recently asked some questions about VRM and I thought I’d answer them publicly.
Is VRM really different from social CRM ?
Yes, although exactly how depends on how you define social CRM. Based on my understanding, I would suggest that VRM is first and foremost about providing value for the user with any vendor, as [...]
Posted in ProjectVRM, Vendor Relationship Management | Tagged CRM, Doc Searls, FAQ, Shopatron, user-driven commerce, Vendor Relationship Management, VRM |
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