Yearly Archives: 2006

Long tail everywhere

Thought I’d share the buzz on some startups I learned about today at the Central Coast MIT Enterprise Forum‘s October Event, The Long Tail: Web Enabled Niche Marketing & Services First, it was pretty cool. Three companies presented: Kevo A … Continue reading

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Real world attention…

Kim Cameron points to a post by Deborah Schultz, which happens to be a great segue into my follow up with Steve Gillmor: My latest mantra: Everyone step away from the keyboard and Engage with Intent in “offline community” Steve … Continue reading

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How much search training do we really need?

Chris Sherman at Seach Engine Watch writes about a new book out by Greg R. Notess called Teaching Web Search Skills. Wow. Is search so bad that we need to teach how to do it? Even more scary, is it … Continue reading

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Monetizing Attention

Jim Bursch commented on my latest Attention post, suggesting his own My Mindshare 10-point Declaration is aligned with the AttentionTrust. Unfortunately, it looks like he is getting slammed at Craigslist and not getting traction in the blogoverse (from reading his … Continue reading

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Walled gardens, bad.

Hugh McLeod makes it so clear: The good news is that the long tail doesn’t fit inside the walled garden and the long tail is the present and the future. Those walls are coming down. I love it, Hugh.

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Guy Kawasaki gets young adults to talk tech

AdRants points to an amazing one hour panel with six people aged 16 to 24, talking with Guy Kawasaki about how they use technology in their life. Anyone interested in how tech use is changing should watch this. Some of … Continue reading

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Online retail standards may help search across vendors

Evan Schuman writes about a new standard from the Association for Retail Technical Standards (ARTS) that will help online retailers interoperate on the semantic web, making it much easier for Search engines to return results that include accurate and timely … Continue reading

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Kiss–Long Tail Branding

Adrants today turned me on to a great AdFreak interview with Gene Simmons, the leader of the (former) mega-band KISS: Interviewing famed KISS bassist Gene Simmons and how he’s taken what was once just a rock brand and turned it … Continue reading

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Amazon unable to disambiguate authors

Apparently, my problem with William Gibson and Prof. William Gibson at Amazon isn’t so much that they have the wrong William Gibson, but rather that Amazon has no mechanism for disambiguating authors. When you click on an author’s link to … Continue reading

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A different take on Attention

I’ve panned the AttentionTrust quite a bit in my first few posts, but I must say it is really because they are so close to spot on. Powerfully close. Now if we can just jump from there to something we … Continue reading

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